Stars Announce Change to Business Structure

Mar 8, 2018

CEDAR PARK, Texas – Texas Stars President Brad Alberts announced today a change in the structure of the team’s business operations.

Michael Delay has been promoted to Chief Sales and Marketing Officer for the Texas Stars and will continue to manage the day-to-day activities of the team’s business operations in Cedar Park while reporting directly to Alberts. Previously, Delay served as the team’s Vice-President of Sales and Marketing. He joined the Stars in April 2010 as the Assistant Vice-President of Ticket Sales and Marketing, overseeing the Stars’ and H-E-B Center’s sponsorship sales and fulfillment, marketing and game operations, ticket sales and also serves on the Board of Directors for the Texas Stars Foundation. During his tenure, the Stars’ corporate sales department has been recognized for its success by the AHL and has established numerous long-term partnerships, including the arena’s naming rights agreement with H-E-B.

“Michael has been instrumental in the growth of the Texas Stars in Cedar Park and the Central Texas region,” said Alberts. “We are proud to recognize both his dedication to our organization and his leadership of our staff.”

Prior to joining the Stars, Delay served first as Director of Corporate Services, and later as the Vice-President, of the ECHL’s Las Vegas Wranglers. His past sports experience also includes time with the Colorado Gold Kings (WCHL), Las Vegas Thunder (IHL), Las Vegas Stars (AAA baseball), Florida Panthers, Florida Marlins, and Lipton Tennis Tournament (Miami).

Delay is a graduate of the University of Miami, earning a Bachelor of Science degree with a double major of Marine Science & Biology (1993). He also holds a MSEd with a concentration in Sports Management (1996).